Chivalry a lingerie brand Lot of heated discussions recently discussed the "brand culture" issue, like a razor directed at the major lingerie brands. Is determined to do their own brand or find another way into the hearts of all big question marks. Xiao Bian today also to send a stage beyond their own point of view the so-called small-brand culture.
underwear presence in China soon, underwear brand is everywhere. Just a few decades underwear mixture of fish on the phenomenon is not strange. So, to do so for their own brand stand out Shangju difficult, after all, a national women's underwear ahwbizebg brand loyalty phenomenon or less. Another point of thought, perhaps because too similar to the no underwear brand for their own personality, this has led to such a phenomenon.
Great article I believe we have seen a lot of theory, and in this I will not say that in front of Shuada Dao Guan Yu or less as a good thing. Just would like to borrow a recently introduced into China near the French underwear brand as an example calvin klein underwear look at what the brand culture and the spirit of the brand culture of Knight.
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